Dating Statistics in the UK

London Life Coach & Relationship Expert Sloan Sheridan-Williams talks about the UK dating scene. Follow Sloan Life Coach on Twitter @SloanSW_London and check out Sloan’s Life Coaching website

After a request from a client to know more about our current dating climate, I have collated the following information from research conducted by YouGov of just under 2500 people across Great Britain and other research I have sourced on dating statistics in the UK. So what does Britain’s dating environment look like?

Supposedly Britain’s dating community is currently 8.6 million strong, with singles spending a whopping £8 billion every year on searching for that special someone. 15 million people in the UK are currently estimated to be single, but only half of these are looking for a long-term relationship. Three quarters of singles have not had a relationship last beyond 2 years yet the current average age for a person to get married is 29 as opposed to 24 in 1851.

So if you are single it is suggested that the average cost of a date in Britain today stands at a whopping £200 including outfit and preparation. Men spend almost ten times as much on the actual date as women, however us females are said to spend nearly that on clothes and prep for the date.

London is still the most expensive area to date with Wales housing the keenest date hunters in UK. London contains 33 per cent more singles than any other county, but conversley it is considered the worst place to be single due to cost and competition.

42 per cent of singles are looking for love by the photocopier. Yet 52% think they are most likely to meet a potential date in a bar or club setting. Scots are more likely to stick to old fashioned methods of dating, spending just a quarter of the national average on unconventional dating. 15 per cent of daters in Britain want to find new ways to meet ‘the one’ and are bored with traditional methods.

However with technology becoming more a part of the dating scene, 43% of people have admited to Googling their first date before they meet them, with 4.7 million people in the UK having visited a dating website in the past year.

Not satisfied with just websites, the dating revolution has now come to the iphone and ipad, with applications like SmartDating, Facebook Dating, DNADating and Zoosk, to name but a few… have we perhaps gone  a bit too far? In just minutes on some of the apps, you can find someone within as little as a mile radius, that wants to meet you as soon as in the next 30 minutes. Although, it is brilliant that there is less stigma to dating sites than even just a few years ago, as it is now possible with the help of some of these apps to use the GPS on your device to show people where you are, be it your home or a Starbucks are we perhaps not taking dating too lightly?

I do wonder if technology is not superceeding the safety aspect once afforded to us by online dating. Just because a person is close by doesn’t make them right, all it takes is for them to walk by and try and find you which could be considered romantic if they turn out to be the much talked about ‘perfect partner’ but more often that not 5 minutes later you wonder what your iphone has got you into! Operator impulse control issues aside, geographical advancements in technology do add a nice twist on the dating theme but where will it end? For a faster ‘more effective’ or more accurately ‘quicker’ means of reaching out to someone on cyberspace should we really be comprimising our safety? That too, if it was that easy to find you, how do you know it isn’t that easy to cheat on you?

Unfortunately one-third of online dating users admit to lying in their profile, and that too about being in a relationship. It has even been suggested more actually lie than admit it. Despite this negative slant, one in five married individuals aged between 19 and 25 met their spouse online, which is the same number of people that marry a co-worker.

But before you get your hopes up for an office romance, be warned that half of all workplace romances are over within three months.

And on the topic of break ups, only 30% of relationships are ended face to face, although I only know of one instance (which was fictional – Sex in the City) where a character was crass enough to break up with a girl by Post-it note!

Dating is a mine field but whichever way you choose to go – old fashioned versus technology – a good match is no doubt not far from reach with the right outlook and perspective.

If you have any information you would like to add or further questions please do ask or leave a comment.

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